What Does An SEO Company Do?

These days SEO is on a huge trend that helps to generate organic traffic to your business website. Still, many business owners cannot determine what an SEO company initially does. The purpose of this article is to give a clear idea about the activities of an SEO company and how it can help you to share your business with a global identity.

If you keep yourself updated with the latest digital marketing trend, SEO must be a ubiquitous and familiar word. However, do you know why your business requires this sturdy and trendy option? Let’s take you on a tour of some recent statistics to give you a definite answer to the question, Do I need SEO services? Check out the fascinating facts here.

Google experiences 67k searches per second!

• 39% of the eCommerce organic traffic comes from these searches
• The beginning 93% of online experiences take place from these searches

Almost 80% of the users don’t prefer paid ads

• 58% of searches are mobile searches
• 97% top listed searches have at least one imagery or chart on the first page

Among all the inquiries, almost 46% are local

• The percentage of paid searches is as low as 4%
• There is always one in every three smartphone searches that take place right before a store visit.

More Facts & Stats about SEO

Now, we understand the importance of SEO. If you’re looking for the most professional SEO services or want to learn more about Wowbix, contact us today!

What are SEO services, and who provides SEO services?

SEO optimization (Search Engine Optimization) is the process of improving the visibility of a website in the different search engines (Google, Yahoo, Bing, Altavista, Terra …) naturally and organically. The website ranking task helps us to understand the SEO service’s meaning. SEO will allow you to improve your website position in the search engines for specific search results related to your Keywords or keywords of interest. Now a few questions that many of you want to ask are, “who provide SEO services?” or “Does Google provide SEO services?”.

The SEO Optimization process is carried out manually, mainly through the improvement of the internal content of the web and an external job that consists of generating links – (link building) – pointing to your web – (backlinks). If you want to know more about SEO services, please continue reading below. So, Google doesn’t provide SEO services; it is just the webmaster who sets the guidelines for SEO. For effective implementation and professional SEO, you need to take the help of an SEO company.

All the services that are included in SEO

SEO services include many functionalities. Let’s check them out.

What’s included in SEO?

First and foremost, it checks whether the webpage is secured (HTTPS or HTTP); next, it inspects the content quality of your web page. After that, it looks for social media links ( Facebook, Twitter, LinkedIn) on your business website. The structural investigation also includes a check for mobile-friendly attributes of the website, schema markup quality, the presence of optimized pictures, the purpose for which users reach your website, and the related backlinks.

SSL Status:

Is the website secured or not (HTTPS or HTTP)? Use this tool to check.

Content Quality:

Quality of the content, duplication check, content length, conversion rate & more.

Social Media Presence:

Social media profiles and links on your business website.

On-Page Optimization:

Check for mobile-friendliness, schema markup, alt tags, heading tags, broken links & more.

Off-Page Optimization:

Backlink audit, optimization & link building

The factors mentioned above strategically affect when it comes to SEO. To understand why SEO companies consider the facts mentioned before planning a good SEO strategy for your business, please continue reading below.

What are the different SEO services?

Several campaigns are included in typical SEO promotions to give your business the desired boost. This figure will help you understand the different types of SEO services.

Social Media Marketing:

Here, social media links are generated to your website. This helps in diverting quality and organic traffic toward your business website. It plays a significant role in terms of developing business.

Online Reputation Management:

This helps build a robust online presence that indicates your company’s reputation. All harmful content is removed from your website using valuable tools; proper search engine-accepted content creation occurs. It also includes Survey programs.

On-page Audit & Content Marketing:

The main objective of this is to gain the highest ranking on the search engine result page with the help of creating content. Algorithms typically drive these results. Using original content marketing techniques helps drag quality traffic toward your web pages.

Off-page Audit & Link Building:

This is all about generating valid backlinks for your web page. This helps to gain higher rankings on search engine result pages.

Pay Per Click:

This is a paid advertising campaign to help your website with the maximum quantity of traffic. Here, advertisers pay the search engines for each click on their ads.

Code Optimization:

This is all about optimizing the proper codes for your business website. This helps your website to load quickly as well as efficiently.

Now, there are some common questions related to this type of digital marketing, such as “what is an SEO firm” or “SEO company meaning,” “SEO Company definition,” and “SEO consultant definition.” We should remember that SEO marketing is no longer a preference for any business; it has become necessary. Let’s try to understand the meaning of an SEO company.

What is an SEO company?

A successful SEO campaigning requires perfectly designed SEO campaigning. Thanks to the professional companies who help perform a fruitful SEO for your business. These companies are better known as SEO companies. They not only develop a website for your business but also helps it in generating quality traffic towards the developed website. This article helps to understand almost everything about SEO companies.

Do you need an SEO company?

As per the trend, a search engine like Google experiences an online search of 3.5 billion daily and 1.2 trillion yearly. Among those searches, 1.75 million searches daily tend to check out any of the first or top three classifies. From these statistics, it’s straightforward to understand that to generate a substantial quantity of traffic towards your business website. It would be best to be on top of the first three searches. In addition, to get the job done legitimately, you need to hire an SEO company.

Now let’s look inside any SEO company to understand what SEO companies do. Here are the most critical factors an SEO company considers to execute a great SEO strategy.

What do SEO companies do?

If you ask yourself,” What can I expect from my SEO company?” feel free to continue reading below to understand if hiring an SEO company is worth it.

Scrutinize Technical Attributes

SEO companies consider the factors strategically to scrutinize the technical attributes of your website. Are you aware of an interesting fact? Let’s go ahead and check the same. Google or other search engines recommend designing your business website for the users, not for the search engines. Trust me. The fact is, it’s more important to be designed in a simple way that is supported by the search engines so that you can find the users.

The SEO companies check for readability that involves some facts.

Is your website secured or Not:

If your website URL carries “HTTPS,” your website is secure to browse, and google always prioritizes the secured sites. It shows them on the top of the listings.

Investigating Structure:

SEO companies check for the tracking of current analytics to track the source from where your queries and businesses are being generated. If your website doesn’t contain the same, a good SEO company will attach it for you to develop the most valuable results.

Does your website contains Robots.txt:

With the help of robot.txt, you can hide individual pages of your website that you don’t want to be viewed by people. This sometimes prevents the user from browsing the site, and google or other search engines never promote this. If your website lacks traffic because of this attribute, a responsible SEO company will fix it for you.

Is there any site error present:

Any site error, such as duplicate web page content,  absence of titles, or duplicate headlines, is not appreciated by Google or other search tools. A potential SEO company continuously checks for the same and fixes the issue to generate organic traffic toward your website.

Adding indexed features to your web pages:

Indexed pages can come up on the top of a search list. If your web page is not indexed, your SEO company does it for you, as these pages are suitable web traffic generators.

Once the technical attributes have been evaluated, a good SEO company will help you with the next steps.

Designing a Proper Strategy and Fixing SEO goals

An SEO company will go ahead and treat your website as their responsibility. Once your website’s technical and structural issues are fixed, they will concentrate on designing a strategy for SEO that can be implemented in the future; these plans and goals will depend on the business you are dealing with. The SEO companies experienced in this field will take care of the facts they have while conducting the structural audit for your website. They will produce a plan accordingly, including identifying proper keywords. This will help you to compete well in the online market.

Designing SEO tools:

Once the future strategy is developed, they will create and integrate the required SEO tool which suits your business pattern. They will set up dashboards and analytic programs to help you properly observe your particular SEO campaign. If you have these tools handy, you can watch every step of your SEO campaign properly and move forward to make the required changes to your website to get maximum business leads. A good SEO company will always take care of your chosen SEO campaign.

Implementation of Optimization:

There the next comes. Once you have specific tools, your SEO partner will implement customized optimization. At the very first step, on-page optimization will be executed. This process includes code clearance of your website and cross-checking that your website supports the mobile view and that the navigation is user-friendly. There will be a compilation of keywords that will help you to design web content accordingly. This step includes off-page SEO strategies such as link buildings and authority increment. You might not have the direct remote to this. Your SEO company will help you with the guidelines to increase the off-page optimization along with a proper plan that will help you to improve the site authority.

Carrying the process forward:

SEO is a continuous process. Google continuously checks the statistics and goes for betterment to improve the search tooler’s user satisfaction. As per the Google updates, businesses must redesign and recheck their existing SEO strategy to maintain the standard SEO compilation. A legit SEO company will always help you by providing consequential SEO services to keep up your online visibility. This service will include but not be limited to, keyword research, link-generating campaigns, etc. So companies always stay updated with the changes and can help you best to remain updated with the ever-changing strategies. This will ensure the long-lasting achievement of your trade.

Should I Hire an SEO Company?

A straight answer to this question is, YES, you SHOULD. After knowing the function above of an SEO company, if you are still in the confusion that Does SEO companies work or Do you need an SEO specialist, let’s help you out with a figure from which you will be able to figure out the benefits of hiring an SEO company.

The main benefits of hiring an SEO company include, but are not limited to:

• An SEO company helps you get a better search engine rank and boost earnings by increasing your business leads.
• An SEO company helps you to generate organic traffic toward your website.
• A good SEO company will provide the best and most effective results in expanding your business.

The SEO of a company is something severe that you should not leave in any case in the hands of beginners or sellers of smoke. So let’s find out how to look for the best SEO company.

How do I find the Best SEO Company?

These days fraudulent activities and corruption are spread almost everywhere. The SEO field is not an exception to this fact. To avoid these fraudulent SEO-related activities, you must know how to choose the right SEO help for your business. Also, the SEO of a company is something severe that you should not leave in any case in the hands of an unprofessional agency.

Two types of SEO companies run in the market- White hat and black hat.

A white hat is the legit one who achieves the search estimates against their hard work and data efficiency, whereas the black hats follow some dubious ways to put you on the top of the listings. However, going with the black hats, you won’t be able to manage the top position for the long term, and these tricks will gradually ruin your stable online presence.

This section of this article helps with the answers to common queries such as –”How do I find a good company for SEO?“, “How do I hire an SEO company?”, “what is the best SEO company” and “How do I hire SEO services?”

Tips for finding the best SEO company:

Previous Work History and Rate of Success:

You can check for the previous case studies of your chosen SEO company to understand how they’ve kept the record steady in helping out the businesses. Are they successful in preventing a company at the top of the search engine listing for more extended periods? Get an answer to this question from the company’s testimonials and then proceed with them.

Services Offered:

Is your chosen SEO company offering customized services, or do they have some pre-designed pattern? Always remember, irrespective of being of the same vertical, two businesses are still different. They have different strategies and approaches.

So, nobody can claim in terms of SEO they’ve already something ready to deliver. A good SEO campaign always considers setting unique goals for every business. So, please be sure that the company you’ve hired is providing the work by researching your industry and your targeted audience. They can understand the goal you want to achieve and the expectations you’ve set for your business.

Know Your SEO Agent:

Before you proceed with an SEO company, research quite thoroughly about them. Check their records and meet them personally if possible. At least get in touch with them over video calls so that you can identify them by face. Remember, you will hire them, which means you are giving them access to your sensitive data. It’s your responsibility to keep your business safe from fraud. So never forget to know them thoroughly before you hire them.

Please keep in mind that whenever you start an SEO campaign with professional help, please ensure that the company provides a proper and detailed explanation of the campaign so they will begin to increase your online visibility. In this way, you will understand that you will get a good return on the investment of your hard-earned money. They can give you an estimated idea about the traffic volume and their sources. This will help you determine the fruitfulness of the campaign that will take place.

How much does it cost to hire an SEO company?

It depends on the project.

There’s no exact answer: what do SEO companies charge? There are different kinds of projects that carry a varied range of prices. Some costs around $ 1000-$35000. How much do SEO companies charge? Does that also depend on the company’s per-hour consulting charges? Also, SEO agency pricing depends on the quality of their service.

Questions to ask before hiring an SEO Company:

Before you go ahead and finalize the deal, don’t forget to get clear answers to a few questions.

What is my SEO contract?

Go through the contract minutely and check for the termination date.

Can you guarantee SEO results?

A legit SEO professional won’t ever guarantee the results. Since every promotion works differently and criteria keep changing regularly, promising a service guarantee is impossible.

How much do you charge for SEO?

That entirely depends on which service you want to go with.

How long does SEO take to start working?

Please don’t go with those who give you the correct date; the term seems too early. This is because SEO is a time taking procedure if done in a legit way.

How to tell if my SEO company is working?

Seeing your webpage on the top of the Search Engine Result Page answers the question,” How to tell if My SEO Company is working?”

Hire Wowbix, the best SEO Marketing Company.

We are an experienced SEO company serving many businesses over a long period. We would love to become your SEO help to provide your business with great SEO marketing. So, what are you waiting for? CStartworking with our SEO company today to build you a robust online presence. If you are trying to choose the best SEO company to serve you, ask yourself once, “how do I want to appear on a search engine? Do I want people to think of my company as a scam because my digital marketing people are a scam? Or do I want my site to be a reflection of my business?”, once you get the correct answer, feel free to contact us. We will be more than happy to help!