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How Much Does A Website Cost in 2018

How much does an explainer video cost?

If you’ve heard of success stories such as Dollar Shave Club, you probably want in on the benefits that come with using an explainer video. Of course, the first question that often comes to mind is, how much does an explainer video cost? Please note that an explainer video cost is determined by a number of factors. Factors such as the choice of video quality and the video production company you choose to make the video determine the cost as well.

However, The typical cost of an explainer or animated video ranges between $1,000-$30,000 per minute.

More often than not, most commercial companies operate on the basis of explainer video cost per minute. A 1-minute/60 seconds animation cost may fall within the above-stated price range (which is $1,000-$30,000). If you are looking for a much cheaper range, you can find some freelancers that offer their services for $350-$2,000. Keep in mind that most companies that often opt for cheap rarely benefit from it.

Should I really spend money on Animated Explainer Videos?

Explainer videos made their way into the business world not too long ago. With factors such as YouTube popularity and the increase of animation software products, explainer videos were inevitable. Most businesses use explainer videos to promote their services and products as a way to increase the conversion rates from their websites. Granted, the price range of a high-quality explainer video is quite hefty, but its worth it. If you are ready for the explainer video for your company and looking to get an animation video created, make sure that your company provides the best 2d animation services. One of the best ways to check the experience of your animation company is to look into there portfolio!

Benefits of paying the Cost of Animated Explainer Video

Animated videos have lots of benefits, here are the 7 benefits of using animation videos. Below, we start by taking a quick look at why an explainer video is a good investment for your company’s website.

High ROI

Naturally, every business that wants to grow should spend their money on worthwhile investments. Given the cost of a high-quality explainer video, businesses can be a bit hesitant about making an investment. However, ROI (Return on Investment) on an explainer video is high. High-quality videos have the ability to add value to your company and create a suitable image for your company. In turn, your company is likely to experience a considerable boost in income levels.

Increased Conversion Rates

A one-minute explainer video is far more likely to receive more views that a long-winded text of information. An explainer video has two things going for it. First and foremost, it brings in the visual aspect that tends to attract and capture people’s attention. Secondly, it’s short. Most companies that have incorporated video into their websites have witnessed an increase in conversion rates. In fact, recent research confirms that video for a 41% increase in click-through rate as compared to plaintexts.

The Production Process

The production process is part of the reason explainer videos are so costly. It takes a group of people to come together, and direct their efforts toward one common goal; your goal for a video.
Normally, commercial companies take at least six weeks to finish making a high-quality video. Let’s take a look at the production process that often goes into making an explainer video.
The two major factors that help determine an explainer video cost is its length and style. The longer it is, the more it will cost.

When it comes to the style of your own explainer video, you can choose from a number of options. They include Whiteboard animation, 2D animation and 3D animated videos and motion graphics. Whiteboard animation style normally doesn’t cost much. If you want a high-quality video, it is best to choose between a motion graphics type of video or a 2D and 3D animated style.

Below, are the phased that involve making an explainer video.

• Research
• Scripting
• Storyboard
• Voice-over
• Design and animation
• Sound design

Time Duration for the Creation of Explainer Video:

The entire process should take at least six weeks or more. Indeed, the process is lengthy, requires a lot of time and effort in researching and designing. Even putting the elements together to create one complete video that runs smoothly and simultaneously is a tiring process.

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Shehryar Aziz

About The Author: Shehryar Aziz is an all-rounder digital marketing expert with Wowbix. He manages content, website development projects & also working on improving the rankings for his SEO Clients & Wowbix. When he's not helping the clients to increase their leads & sales, he is teaching, learning, or listening songs.

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